The Hunt is a twisted, hyper-violent satire that weaponizes conspiracy, social commentary, and genre chaos to keep viewers constantly off balance.
For the social campaign, we embraced the film's tonal whiplash and leaned hard into editorial storytelling and disruptive design. Each asset was built to feel volatile, with glitchy motion graphics, corrupted text treatments, and a redacted aesthetic that gave our posts an unhinged quality that echoed the film's central question: who's really in control? The creative strategy was to tease the absurdity and violence without spoiling the twists.
By blending satirical menace with high-design tension, we crafted a campaign that thrived on unpredictability, building intrigue, controversy, and conversation across every touchpoint.
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Role: Designer + Animator + Editor + Creative Director
Client: Universal Pictures
